Category : New @ aroma


Aroma Espresso Bar Keeps It Fresh, Launches Freshly Baked Bread Bowls [APRIL FOOL’S]

Much-kneaded edible bowl concept increases portions, decreases waste

The sight and scent of fresh bread straight from the oven is a sensory experience aroma espresso bar customers will enjoy a lot more. Today aroma announces plans to extend its lineup of loaves to include freshly baked bread bowls as edible vessels for their hearty and nutritious salads and soups.


“Our new freshly baked bread bowls are the best thing since sliced bread and we have already heard from customers who are saying it’s the toast of the town,” says Anat Davidzon, Managing Partner at aroma espresso bar. “This transition to bread bowls increases portion size for our customers, decreases waste and overhead at our cafés and strengthens our standing in the community as a place where neighbours come to break bread.”

Beginning this summer, aroma will convert its operations to support the use of freshly baked bread bowls for all salads and soups, as well as its Shakshuka, Moroccan-Spiced Chicken and Grain Bowl and Atlantic Salmon and Roasted Carrot Couscous Bowl.


Made using the same bread aroma espresso bar already produces in-house for its handcrafted sandwiches, the freshly baked bread bowls are baked fresh throughout each day in each café and available in white, whole wheat or multigrain. A gluten-free option is expected later this year.


“We explored a lot of stale half-baked ideas and strongly believe we’re on a roll with this concept,” says Neil Creighton, Director, Food and Beverage at aroma espresso bar. “We’re already looking forward to further extending our breadily-available edible lineup to include freshly baked bread mugs and to-go cups by the end of 2019.”

To promote the new freshly baked bread bowls, aroma will attempt to set a world record by ceremoniously shattering over 2000 of its current ceramic bowls at once during this year’s Taste of The Danforth festival.



Introducing Ice Nanaimo, Just in Time for Canada150!


Celebrate Canada’s 150th birthday with a true taste of the North as aroma espresso bar introduces the Ice Nanaimo, a refreshing new twist on the classic Canadian dessert Canucks from coast to coast can’t resist.


Commemorating Canada150, the Ice Nanaimo will be available at nearly all aroma espresso bar locations across Ontario for a very limited time, beginning Tuesday, June 27 until supplies last.


aroma espresso bar - Ice Nanaimo 04

aroma espresso bar – Ice Nanaimo


“There’s so much more to Canada’s rich culinary heritage than just maple so we decided to keep it fresh and focus on another authentic Canadian treat – the Nanaimo bar,” says Neil Creighton, Director of Food and Beverage at aroma espresso bar. “It’s cold, creamy and chocolatey, everything a summer drink should be and it couldn’t be more Canadian if were made by a moose and served by beavers named Bob and Doug.”


The Ice Nanaimo features a whole 2 x 3 in. Nanaimo bar blended with ground almonds, milk and chocolate for a delectable drink dotted with rich chunks of the quintessentially Canadian confection. The Ice Nanaimo retails for $5.65.


aroma espresso bar also marks Canada’s 150th birthday by offering its complimentary chocolates in a larger size and custom Canada150 wrapping, while supplies last.


Canada Day Chocolates 2017

aroma espresso bar Canada Day 2017 chocolates


Hit Refresh on Healthy Eating With Our New Spring Menu


Encouraging You to Eat Different with New and Trending Ingredients Harissa, Spirulina


aroma espresso bar is spicing up your spring with a savoury new sandwich and injecting a shot of nutrition into your favourite cold drink! The new Harissa Tuna Sandwich and an option to add Spirulina to select drinks will be available beginning Tuesday, April 18 at all locations (except kosher), for a limited time.


“We’ve been experimenting with incorporating harissa and found it’s the perfect complement to this Tunisian-inspired dish” says Neil Creighton, Director of Food and Beverage at aroma espresso bar Canada. “It’s a natural fit with our menu offering and as the ingredient continues to grow in popularity, we’re excited for our customers to be exposed to it as part of the Harissa Tuna Sandwich.”


A staple of North African cuisine, harissa is a traditional hot chili spread closely associated with Tunisia and the surrounding region. The Harissa Tuna Sandwich at aroma features a hearty spread of spicy harissa with the perfect balance of heat and a robust flavour featuring four different peppers, tomato, lemon and a subtly smoky finish. The sandwich is stuffed with flaky albacore tuna, hard-boiled egg, tomato, red onion and pickle. For the first time in the brand’s 10-year history, a sandwich will be served on something other than aroma’s signature freshly baked breads. The Harissa Tuna Sandwich arrives on a hearth-baked artisan soft sesame and semolina bun, served with Kalamata olives on the side.  It will retail for $6.95 and has 480 calories.


Health-conscious customers looking for a nutritional boost will find it in new Spirulina shots, available to add to an Ice Lemon Mint or any Real Fruit Smoothie or fruit juice. Each 10-gram shot is made by freezing fresh spirulina (a blue-green algae) and water. The resulting shot is rich in natural nutrients, vitamins and minerals and especially high in iron, with a higher nutritional content in contrast to dried and/or powdered spirulina. It will retail for $1.95 with fewer than 5 calories per shot.


“Spirulina is rich in antioxidants, natural vitamins and minerals – an excellent nutritious value-add to your drink,” says Creighton. “It will definitely turn your drink green though, so be prepared for a few funny looks.”


Also featured on the spring menu at aroma espresso bar: the Warm Grilled Chicken Salad, refreshed to add roasted garlic eggplant and roasted red pepper, remains $8.65 with a minor bump to 270 calories, and the Ice Lemon Mint, an aroma signature slush made with fresh mint and ice blended with lemonade retailing for $4.25 (medium) with 110 calories.


TL;DR aroma espresso bar introduces Harissa Tuna Sandwich + Spirulina Shots:

  • New sandwich features spicy and smoky harissa, served on a sesame and semolina bun
  • Add a shot of nutrient-rich spirulina to your favourite cold drink
  • Roasted garlic eggplant, roasted red peppers added to our Warm Grilled Chicken Salad


Leave a comment below letting us know which new menu item you’ll be trying first, and find us on Twitter, Facebook, and Instagram and YouTube.



Support Your Local Food Bank @ aroma espresso bar


We were up bright and early on Friday December 2, brewing up a storm to help support CBC’s Sounds of the Season charity drive at their Toronto headquarters.


Thousands of listeners from across Ontario came out to enjoy live broadcasts of their favourite CBC programs, musical performances, special guests, and of course complimentary coffee and chocolates from aroma!


This is the first year aroma espresso bar is involved with Sounds of the Season and we are proud to be taking part in more ways than one. The annual campaign supports local food banks around the Greater Toronto Area, helping deliver food to individuals and families in need and we are counting on our generous customers to share the holiday spirit and give what you can.


Until December 31, you can find donation bins at the cafés listed below. Please drop by with a non-perishable food item and help us ensure everyone has a happy holiday season.



TL;DR support your local food banks @ aroma

  • Bring a non-perishable food item to any of our locations listed above.
  • Drop it in a big box.
  • You’ve just helped make someone’s holiday a little brighter.  😀


Leave a comment below letting us know what you think and find us on Twitter, Facebook, Instagram and YouTube.



Nourishing Young Minds [Guest Post]

We are happy to share this wonderful blog post from our good friend Libby Roach. A writer and photographer from Toronto, and mom to a couple of great kids, Libby has been published in BlogTO, View The Vibe, Post City Magazines, and many other local publications. She recently posted a blog on her website about our Aroma Kids’ menu, and our one-of-a-kind #aromaKidz contest, and has allowed us to share it with you here! Read on to learn why aroma espresso bar is Libby’s choice for nutritious options when it comes to casual family dining, and be sure to visit Libby’s website for more photos and information on #aromaKidz and our great contest!



by: Libby Roach


Now, I’m not one to play the mom card often, but when it comes to feeding young minds, it’s glaringly obvious that we have a problem when it comes to food education and children. Let me be a debbie downer for a mo- As a mom of two, I’m acutely aware that this generation’s life span likely won’t live as long as our current one. That’s a scary statistic. On the flip side of being a mom, I’m time compressed on the road- options for quick grab and go meals are hard to come by. Bucking the golden arches is easy enough, but how do you feed two sporty kids on the go between hockey/karate/swimming and hip hop dance classes (don’t even get me started on dabbing).


So when I found out Aroma was launching a kids menu, I was pretty stoked. I love Aroma- their coffee packs a punch and their food is fresh and healthy. I know when I walk in the door I’m going to make a pretty safe choice. And that goes for my girls too. Kids can snag either French Toast with Fresh Fruit, Grilled Cheese Sandwich with Cucumber Sticks, or Tri-colour Pasta with Red Pepper and Tomato sauce. Each portion is comes with fruits or veggies and is filling- not dumbed down- no chicken nuggets or mac n’ cheese in sight. You also score a drink (milk, juice, lemonade) and a fresh baked cookie. While tots are limited to three combos (for now I hope!) they’re all clear winners and shows that this restaurant on the right track when it comes to kids nutrition.

Because Aroma and I are tight, I am happy to promote this new menu, and I’m excited to add that they have a killer contest to kick things off! To celebrate the new menu, they’ve brought on an artist- digital finger painter Chelsea Lundy (@chelsdrawsyou) to recreate your fave photo of your crew!

The prize is an 8×10 framed drawing by Chelsea Lundy for Aroma Espresso Bar valued at $100.00 and there will be one prize winner per week, announced each Tuesday. So whatcha waiting for? You can enter the contest and see full details here.


Special thanks to Aroma for including me in this contest, and to Chelsea for her lovely portrait of my girls!


Our New Friend: Foodism Toronto


We are excited to announce a partnership between aroma espresso bar Canada and Foodism Toronto!


What is Foodism Toronto?


Foodism Toronto is a free magazine published every other month, website, and weekly e-blast profiling the best of Toronto’s food scene with news, reviews, trends, recipes and more.


Its debut print issue launched Tuesday October 4 with a blitz giveaway of 50,000 copies at major commuter hubs across the city.


Foodism originated in London, England two years ago; today their UK readership is over 500,000 and they count nearly 100,000 unique website visitors each month.


How Are We Partnering With Them?


aroma has agreed to be one of only two official distribution partners of Foodism.


Participating aroma espresso bar locations, along with select downtown Toronto Loblaws stores, will be the only places in Toronto for readers to pick up free copies of Foodism.


Why Are We Partnering With Them?


You know it’s true. Everything we do, we do for you.


We want our customers to feel special knowing their favourite café is one of the only places in Toronto to pick up a free copy of this elegant (and did we mention free?) food-related magazine.


Also, you need to read more! And we bet you’ll enjoy reading all about the local food scene in your city and being part of the growing Toronto foodie community.


So to Foodism Toronto: Welcome to the 6 and to aroma espresso bar!


Click here to find a full list of aroma espresso bar locations where you can pick up your copy of Foodism, and check out their website while you’re there!


TL;DR aroma espresso bar X Foodism Toronto

Foodism Toronto is a free magazine profiling the city’s food and restaurant scene.

Available at participating aroma espresso bar locations around Toronto.


Leave a comment below letting us know how what you think of the first issue of Foodism, and find us on Twitter, Facebook, and Instagram and YouTube.


Introducing: Cold Pressed Ginger Turmeric

It’s the time of the season for one last round of colds and flus before the sun starts shining and patio season kicks off.


Whether you’re illin’ or chillin’, we have a new drink you’re going to love. Introducing our new Cold Pressed Ginger Turmeric, served hot or cold.


Only 54 calories and naturally sweetened with lemon, honey, and a pinch of cinnamon, this natural elixir will warm you up from the inside when served hot, or refresh you to the core when served over ice.


Cold pressed juice is extracted from fruit and vegetables using a heat-free hydraulic press, leading to a richer, fresher taste and higher amount of naturally-occurring nutrients.


The combination of ginger and turmeric packs a powerful and healthy punch. Full of antioxidants, it promotes digestion and pain relief, and is considered to be anti-inflammatory and effective treatment for common colds and flus.


TL;DR Cold Pressed Ginger Turmeric:

  • Only five ingredients: cold pressed ginger and turmeric, lemon, honey, cinnamon.
  • Served hot or cold.
  • Available for a limited time only!


Leave a comment below letting us know what you think about Cold Pressed Ginger Turmeric, and find us on Twitter, Facebook, and Instagram and YouTube.



New Year, New Blend. Introducing #aromaBOLD Dark Roast Coffee.

There is something special brewing at aroma espresso bar in 2016. Introducing #aromaBOLD, a new premium dark roast coffee now available at all locations across Canada.


#aromaBOLD boasts a rich and robust taste with full-bodied flavour and deep hints of a bittersweet chocolate finish.


It’s a bold taste those who like a strong cup of freshly brewed coffee, and aroma’s loyal customers played a vital role in bringing this new dark roast to market.


A team of aroma espresso bar coffee experts spent over a year experimenting with different beans, blends, and flavour profiles. After narrowing down to three blends, a tasting event was held in Toronto for 50 VIP customers in early 2014. Their input helped select the final dark roast blend now available in all stores.


A new blend for the new year: #aromaBOLD. Be brave. Be brilliant. #BeBOLD.


TL;DR #aromaBOLD:

  • New premium dark roast coffee blend
  • Available at all locations
  • Created with the help of loyal customers and coffee aficionados.


Leave a comment below letting us know what you think about #aromaBOLD, and find us on Twitter, Facebook, and Instagram.


Comfort Food Season Kicks Off with #aromaHash and S’Mores

It’s cold outside. Really, really cold. You’re not leaving the house without a good reason. We get it. So here are four very compelling reasons to leave your house that will leave you drooling* as you zip up and head out.

(*warning: wipe drool before going outside to avoid the dreaded “drool freeze”.)


Introducing Aroma Hash / #aromaHash

A wholesome and hearty meal with a Mediterranean twist. Sautéed chicken, turkey, and potato hash atop arugula with a sunny-side-up egg on your choice of freshly baked and toasted bread, arranged on a plate with yogurt, sprinkled with za’atar, and drizzled with syrup. Served with a side of housemade lemon olive oil dressing. Perfect for breakfast, lunch, or dinner!



Introducing Philly Portobello Sandwich

A hearty serving of grilled portobello mushroom, sautéed red pepper and onion, Swiss cheese, and aroma sauce on your choice of freshly baked bread.


Bringing Back A Seasonal Classic: S’Mores Hot Chocolate

The ultimate cold weather comfort drink. Chunks of premium milk or white chocolate melted in a frothy mix of warm and steamed milk with roasted marshmallow flavour, and topped with graham cracker crumbs and soft marshmallows.


Sweeten Your Holiday Season: Greek Yogurt Cherry Danish

A freshly baked phyllo pastry bursting with Greek yogurt and sweet cherry compote.


Enjoy these indulgent seasonal treats as part of our Holiday Magic menu, and stay tuned for more details on #aromaHash, our newest savoury menu offering!


TL;DR #holidaymagic:

  • Our Holiday Magic seasonal menu is available at all locations across Ontario
  • Introducing Aroma Hash (#aromaHash), a savoury dish perfect for breakfast, lunch, and dinner.
  • Introducing Philly Portobello Sandwich, a vegetarian twist on a comfort food classic.
  • Welcome back S’Mores Hot Chocolate, the ultimate cold weather comfort drink.
  • Share a Greek Yogurt Cherry Danish with a friend – or better yet, don’t!


Leave a comment below letting us know what you think about our Holiday Magic seasonal menu, and find us on Twitter, Facebook, and Instagram.


Get Your Freekeh On

This summer, we launched our new and nutritious Freekeh Salad as part of our #SavourSummer menu, and we remain one of the few restaurants in the Toronto and GTA serving this superfood to discerning diners.


A flavourful ancient grain touted as the next trendy superfood, freekeh is largely unknown in North America, even though it has been a staple of Middle Eastern cuisine for centuries. Freekeh is made from fire-roasted wheatberries, and has a slightly sweet, nutty taste. The name is derived from the Arabic faraka, referring to the wheat-roasting process.
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